Quick set-up guide

Before you begin

Gather admin access to the webshop, confirm its CMS and CMP, identify the domain(s) to track, and make sure you can access the advertising accounts you plan to connect.

Set up tracking

1. Sign up and create a workspace. Sign up at getmetrion.com and create your workspace.

2. Create an installation. Go to Installations → Add new installation. Name it for the brand or shop, set the shop’s timezone.

3. Add domain(s). In the installation’s Domains section, add each full URL, including https:// (for example, https://example.com). The domain filter is enabled automatically; subdomains such as staging sites are excluded unless added separately.

4. Connect a destination. In the installation’s Destinations section, choose the platform (Google Ads, Meta Ads, TikTok Ads, or Klaviyo), authorize access, select the correct ad account, and save. The connected destination can be reused by multiple Syncs.

5. Set up and create a Sync. Select the relevant domain(s) and one connected destination. Configure conversion goals: Purchase is essential; AddToCart and BeginCheckout can provide more learning signals, while PageView and ItemView are mainly used for meta. To send the same domains to multiple platforms, create a separate Sync for each destination.

6. Install and pair the Metrion plugin. Install the metrion plug-in on your store and copy the installation key and secret into the plugin’s configuration. Treat the secret like a password; don’t share it in chat, email, or screenshots. Save the plugin configuration so events can start flowing.

Check that it’s working

• Installation is Active, the intended domains are listed as Online, and each destination shows Account connected.

• The plugin is paired and events are firing on the shop.

• The Sync is created and ready to send its first batch on the next scheduled run, which runs every two hours. Conversions appear in Reporting after the plugin is installed and the first events fire.